Welcome back to Streaming Made Easy (SME).
It’s summertime so let’s dive into some of the most read pieces of H1 2024.
This week, we’re travelling to Free Streaming Land.
Enjoy today’s read.
→ 5 trends behind the development of FAST in Europe to better prepare your strategy in the region.
→ FAST platforms should ambition to differentiate.
→ YouTube rules within the kids segment. Does FAST have a shot?
→ Where FAST can differentiate from Broadcast TV is by bringing interactivity to viewers, here’s how it’s done.
→ 2024 is the ultimate election year and here’s one genre FAST platforms crave for.
→ Tubi just entered the most competitive market after the US. Look at what they are up against.
→ Pay TV gets serious about Free Streaming and they have an unfair advantage.
That’s it for today but before you go:
Enjoy your weekend and see you next Friday for another edition of Streaming Made Easy!
Until then, check out Streaming Made Easy on YouTube. In 10 mins or less, I will get you up to speed on a key topic about the European Streaming Video landscape so you can better design and execute your strategy in the region. Check out the 1st two videos.
On top of Streaming Made Easy, I run The Local Act, a streaming video consultancy catering to Streamers, Distribution Platforms and Technology Vendors.
Whenever you’re ready, there are 3 ways I can help you:
→ Europe Made Easy: Get a trusted partner to launch and grow in Europe.
→ Masterclasses: For executives looking to get up to speed on all things streaming. Check out past testimonials from companies like Studio Canal, MIPCOM or EGTA.
→ Content Marketing: Explore how I can put my LinkedIn following + my Newsletter subs to work for your company like I do for mine.
Ping me to see if we’re a fit.